Why Wildfire Pro Shop.
We teach and inventory the equipment and chemistry that lets every property owner reduce wildfire risk this season — without cutting down vegetation or hiding what's in the bottle.
Nobody should worry about losing their home this wildfire season.
Wildfire Pro Shops teach and inventory equipment and CitroTech so families and contractors in and around Lake Tahoe and Truckee can take real, proactive steps to protect their properties — before the next evacuation order.
- Affordable, owner-applied risk reduction
- Real Humans. Real Help. 24/7 friendly support
- Walk-in inventory of sprayers and CitroTech
Every sale plants trees.
A portion of every sale at the Wildfire Pro Shops is donated to plant trees — studies show our trees sequester the CO₂ we humans create, especially in their first 10 years of growth. We all have to do something about the alarming rate at which 40 million trees are lost every day.
Join us to support planting more trees and the use of non-toxic chemicals backed by full SDS disclosure around our lakes and streams. Say no to hidden ingredients in fire retardants' SDS.
- A portion of every sale plants new trees
- Young trees sequester the most CO₂ in their first decade
- 40 million trees lost worldwide every day
- Full SDS disclosure — no hidden ingredients in our chemistry
Three stores.
One wildfire season.
First store opens in Tahoe Incline Village. Truckee and South Lake follow in 2026/27 as we scale.
Steve Conboy — inventor of CitroTech.
Steve invented CitroTech and led its manufacturing and deployment for years. He's now turning that experience into the Wildfire Pro Shop network — bringing the same chemistry that protects San Diego's evacuation corridors to the Tahoe basin.
Reach Steve directly at (909) 519-5470.
Wildfire Pro Shop LLC.
California LLC registered as a foreign LLC in Nevada.
- Nevada Entity #E56912882026-02
- Nevada Business ID NV20263566465
- Sales Tax Permit at 889 Tahoe Blvd. Unit 1, Incline Village, NV 89451
Want the deeper story?
Download the Wildfire Pro Shop overview presentation — testing data, deployment scenarios, and the case for a Tahoe pro-shop network.